{"id":"evt_ee102a4424bd","title":"UGLY TALK: THE ROI OF LIVING YOUR BRAND","date":"2026-06-25","timezone":"America/New_York","start_time":"17:00","time_of_day":"evening","venue":null,"location":{"basis":"unresolved","likely_area":null,"likely_area_granularity":null,"evidence":null},"description":"This Ugly Talk event explores how founders build visibility, credibility, and authentic brands in public. Through a panel featuring entrepreneurs, creatives, and marketing leaders, attendees will discuss the tradeoffs of personal branding, community building, and earning trust while connecting with fellow founders, builders, and LGBTQIA+ leaders.","access":{"free":null,"application_required":null},"audience_roles":["founders","technical_builders","general"],"audience_orientation":"nontechnical","company_stage":null,"interaction":["content"],"topics":[],"modality":"in_person","meal_context":"none","series":null,"mentions":[{"text":"Ugly Talk","kind":"program","subtype":null,"role":"organizer"}],"sources":[{"id":"nextnyc","class":"newsletter","publisher":"nextNYC","first_observed_at":"2026-06-15T11:46:33.0000000Z","last_observed_at":"2026-06-22T11:45:47.0000000Z"}],"discovery":{"first_party":[],"newsletter":["nextnyc"],"provider":null},"basis":{"audience_roles":{"founders":"observed","technical_builders":"inferred","general":"inferred"},"topics":{},"audience_orientation":"inferred","company_stage":null,"interaction":"observed","modality":"default"},"canonical_url":null,"first_seen":"2026-06-15T11:46:33.0000000Z","last_seen":"2026-06-22T11:45:47.0000000Z","observation_count":2}